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Moxies is Live!
The wait is over—Moxies is now live, a safe, empowering space for your daughter to explore, create, and connect, with the peace of mind parents can trust.
Moxies
June 26, 2025
Moxies is officially live—and we’re so excited to have you here! Built for girls, backed by research and made with your family in mind, our safe, fun, and empowering gamified social platform for girls ages 8–12 is now ready to play. Your daughter can start creating her Moxie, connecting with her group, and diving into daily challenges designed to build confidence, spark creativity, and support healthy digital habits—all in a space made just for her. Download it now for iOS!
On Moxies, your daughter can:
💬 Talk with friends in a fully moderated, private group chat with built-in screen-time limits
🎨 Create a custom avatar and unlock fun digital items
🎯 Complete daily quests filled with quizzes, polls, and challenges
🏆 Earn rewards while building confidence and digital smarts
🌟 Express herself safely in a space designed just for girls
Moxies is invite-only, so in order to finish creating your account, you will need a group code. Don’t have one yet? Email us at [email protected] and we’ll take care of it.
Have your group code ready? Download Moxies, create an account and enter your group code to get started. Share the code with the girls you'd like to invite—once they sign up and enter it, they’ll be instantly added to your group!
 | Users can create private groups for friends, sports teams, classmates, or summer camp buddies— any group that she is apart of in real life, she can create for Moxies. We want her to build healthy digital habits early so that means the group chat shuts off at 8PM and doesn’t turn back on until 7:30AM the next day. There are also limited notifications (think: 1-2 push notifications a day instead of a constant ping every time she gets a message) and groups have organized threads to keep chats fun and not overwhelming. |
 | Instead of uploading real photos, girls express themselves through their customizable Moxie avatars. As they complete quests, they unlock new accessories, outfits, and traits to mix, match, and make their Moxie truly their own. Every challenge brings a new reward, encouraging creative expression and individuality. From fun fits to fresh accessories, girls can show off their evolving style and keep customizing as they grow. |
 | At Moxies, girls can play daily challenges—like polls and quizzes—to earn digital items and personalize their Moxie. Each activity is designed to spark creativity, build confidence, and teach healthy digital habits. Each quest is designed with a purpose, falling into one of five core categories: Digital Literacy, Confidence & Self-Esteem, Social Emotional Development, Skill Building, and Just For Fun. From navigating group chats to getting creative or unwinding with something light, every challenge helps them explore, learn, and express themselves in ways that feel fun and meaningful. Each week, girls also have the chance to win real-life prizes from trusted brands that put girls’ well-being first. |
Parent Weekly Digest: Stay In the Loop
We know weekends are when girls are most likely to have access to their devices—and we want to make that time feel creative, meaningful, and FOMO-free. That’s why we launch new Quests every Friday. You’ll get a quick Friday digest highlighting what’s new inside the app, so you can see what your daughter is exploring, learning, and creating.
We’re always here if you have questions, and we’d love to hear your thoughts and feedback as we keep working to make Moxies the best it can be for your girls. Drop us at note [email protected].
Thanks for being part of the beginning— it means the world to us. 💜
With love, gratitude and all the moxie,
The Moxies Team